Newsroom Overview
Burson-Marsteller Names Donald A. Baer Worldwide CEO
by Susanne Bader on 8th August 2012
New York, July 19, 2012 – Burson-Marsteller, a leading global public relations and communications firm, today announced the appointment of Donald A. Baer as Worldwide Chief Executive Officer. Baer has wide-ranging executive experience across the worlds of media, communications, journalism and politics, including serving as White House Communications Director and Chief Speechwriter for President Bill Clinton. He joined Burson-Marsteller four years ago, serving on the senior management team as Worldwide Vice Chairman and Chief Strategy Officer and leading many major client engagements.
Twiplomacy
by Matthias Lüfkens on 26th July 2012
Burson-Marsteller study finds almost two-thirds of world leaders are on Twitter– but how connected are they really?
Katarina Wallin Bureau becomes COO of Burson-Marsteller EMEA
by Urs Rellstab on 4th July 2012
Brussels, 28 June 2012 – Burson-Marsteller, a leading global public relations and communications firm, today announced that Katarina Wallin Bureau has been appointed Chief Operating Officer of its Europe, Middle East and Africa region. Katarina joined Burson-Marsteller seven years ago from Marakon Associates, a strategy management consultancy and has been Managing Director EMEA Strategy for the past five years.
Burson-Marsteller Agrees to Acquire i&e, One of France’s Leading PR Agencies
by Urs Rellstab on 26th June 2012
Paris, 25 June 2012 – Burson-Marsteller, a leading global public relations and communications firm, announced today that it has agreed to acquire French communications consultancy i&e. The company will merge with Burson-Marsteller’s French operation and together they will trade as “Burson-Marsteller i&e”.
Fair pay and home ownership as top priorities of Arab Youth
by Urs Rellstab on 2nd May 2012
Dubai, UAE; May 2, 2012: Earning a fair wage and owning a home are now the two highest priorities for young people in the Middle East – displacing living in a democracy as the greatest aspiration of regional youth, according to the findings of the ASDA’A Burson-Marsteller Arab Youth Survey 2012, the largest study of its kind of the region’s largest demographic.
WEF’s Matthias Lüfkens joins Burson-Marsteller to lead EMEA Digital Practice
by Susanne Bader on 28th November 2011
Matthias Lüfkens will join Burson-Marsteller on 1 February 2011 to lead the Digital Practice across Europe, Middle-East and Africa (EMEA). Lüfkens has been the Head of Digital media at the World Economic Forum (WEF) since 2004. In addition to designing and implementing the WEF’s digital strategy, Matthias has advised a wide range of Fortune 500 companies as well as non-profit organisations on social media. He is a columnist on mastering social networks for French-Swiss business magazine Bilan, and a frequent speaker at major technology events such as LeWeb in Paris, Lift in Geneva, the Next Conference in Berlin, SIME in Stockholm and TedxZurich.
Burson-Marsteller announces exclusive partnership with Czech agency Bison & Rose
24th March 2011
Brussels/Prague, 23 March 2011 – Burson-Marsteller, a leading global public relations and communications firm, announced today that it has entered into an exclusive partnership with Bison & Rose, a leading Czech public relations agency.
Hotline
18th February 2011
Burson-Marsteller is expanding its customer service with a new, around the clock, hotline. Our crisis communication professionals are now available in the evenings, overnights and weekends at the number 0800 455 840. With this hotline, Burson-Marsteller can intervene in sudden crisis situations, provide quick reputation protection and support for complex issues. The hotline offers immediate and quality help at all times.
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